Unlocking creative possibilities to build brand legacy.

Padley

Past meets future

A heritage-rich brand for the next 60 years

The delivery

Brand creation

UI/UX design

Web development

Marketing strategy

How do you build a brand that not only stands out in a crowded landscape, but that stands the test of time? You embrace the past whilst looking to the future.

A comparison between the old Padley logo and the reimagined Padley logo.
An example of the Padley magazine we created following the rebrand.
The new Padley logo.
A person kneeling to the ground, holding a handful of soil, with the message 'no-one understands the land better than us'.
A member of the Pdley team overlooking a field, wearing a grey Padley t-shirt.
A wooden sign with the new Padley logo engraved.

With over half a century’s worth of heritage behind them, Padley knows the land. The value it can bring and the opportunities it can create, both for businesses and for communities. And it was that heritage that became the inspiration for the new brand. We took Padley back to their routes. To the land itself.

A text-based asset explaining the story behind the Padley brand. It reads 'The land tells us many stories. Stories of creation. Stories of constant evolution. Here at Padley, we understand how land provides for new life. In communities. In business. In all kinds of developments'.
The homepage of the Padley website displayed in the size of a computer screen.
A close up of the bottom corner of the brand guidelines booklets we created for Padley, focusing on the new logo.
A close up of the brand guidelines booklets we created following the Padley rebrand.
The new Padley website displayed on a monitor, a tablet and a phone to showcase that it is optimised for all devices.
A text-based asset showcasing 'The Padley Difference'.
The homepage of the new Padley website displayed on a phone screen.

With an authentically rich brand and a website that told its story to the world, Padley could confidently step into the next 60 years.

A collection of imagery used throughout the Padley rebrand.
A double asset showcasing the Padley project from start to finish, with the first asset being all the notes on the wall following an initial project brainstorming session, and the second being the new Padley logo with an example of the new brand imagery in the background.
A blue, straight arrow icon.

Impact

“The experience we had with our brand and digital project was quick, efficient and yet enjoyable and informative. Your team demonstrated their experience and knowledge in a friendly and engaging way.”

Commercial Manager

Three examples of Padley social media assets created with their new branding.

Similar projects

More digital prowess, strategic thinking and boundless creativity.

A tote bag design created with the new CPMG logo and their key message 'Let's create something remarkable'.
The updated CPMG logo.
An example of the posters designed for the CPMG rebrand, featuring a woman with the key message 'Let's create something remarkable' overlaid on at the bottom left hand of the asset.
The outside of CPMG's office building, overlayed with the rebranded logo we created.

Brand

CPMG